Hike is an Indian messaging app that caters to the unique needs and requirements of Indian users. The platform offers a range of features that are designed to make messaging more fun and interactive for Indian users. Some of Hike’s popular features include free messaging, group chats, voice and video calling, stickers, and much more.
Hike has received funding from some of the biggest names in the Indian and global startup ecosystem. In August 2016, Hike raised $175 million in funding from a range of investors, including Tencent, Foxconn, and Bharti Enterprises. In August 2014, Hike raised $65 million in funding from a group of investors, including Tiger Global Management, Bharti Softbank, and SoftBank Corp.
Hike has been performing well in the Indian market, with more than 100 million users using the platform on a regular basis. The platform has also been expanding its range of features to cater to the evolving needs of Indian users. However, like many other companies, Hike has been affected by the COVID-19 pandemic and the subsequent economic slowdown.
Hike recently announced layoffs of around 55 employees, citing the impact of the Goods and Services Tax (GST) hike on online gaming. The company stated that the GST hike had resulted in a significant increase in operating costs and had impacted the overall performance of the company. As a result, the company had to take the difficult decision of letting go of some of its employees.
In an official statement, Kavin Bharti Mittal, the CEO of Hike, stated –
In conclusion, Hike has been one of the most popular messaging platforms in India, with more than 100 million users across the country. However, like many other companies, Hike has been affected by the COVID-19 pandemic and the subsequent economic slowdown. The recent layoffs announced by Hike were a difficult decision, but the company had to take it in the best interest of its operations. We hope that the company is able to navigate this difficult period and emerge stronger and more competitive in the market.