Transportation Industry Hit Hard by Pandemic: Bounce Lays Off 40 Employees


Bounce, a Bengaluru-based transportation company, has recently announced that it will be laying off 5% of its staff in an effort to cut costs. This news has come as a surprise to many, as Bounce had been performing well in the market and was backed by the global venture capital firm Sequoia. This move has led to speculation about the future of the transportation industry and the reason behind this decision.

History and Overview

Bounce was founded in 2014 in Bengaluru, India, by Vivekananda Hallekere and Anil G. The company started off as a bike rental service and has since expanded to include a wide range of transportation services such as bike taxis, electric vehicle rentals, and scooter-sharing. Bounce has received funding from several prominent investors, including the aforementioned Sequoia, Accel, and Chiratae Ventures.
Bounce has been successful in launching its services in many cities across India. The company’s goal has been to provide affordable and eco-friendly transportation solutions that cater to the needs of the urban populace. By providing easy access to vehicles, Bounce aimed to address the issue of traffic congestion in major cities.

Reasons for layoffs

Bounce has attributed the layoffs to an effort to cut costs. The transportation industry has been hit hard by the COVID-19 pandemic, which has led to a decrease in demand for transportation services. The layoffs have been seen as a preemptive measure by the company to weather the ongoing economic uncertainty caused by the pandemic.

Number of employees laid off

Bounce has announced that it will be laying off 40 employees, which accounts for around 5% of its total workforce. This move is expected to help the company save a significant amount of money in the long run.

Statements from Company Stakeholders

In an official statement, Bounce cited the ongoing pandemic as the reason for the layoffs and assured that the company would be extending support to all affected employees. The co-founder Vivekananda Hallekere said, “We are hopeful that the situation will improve soon, and we can get back to our original growth trajectory. We are taking steps to ensure that our employees are supported during this challenging time.”


As the transportation industry struggles to cope with the impact of the ongoing pandemic, Bounce’s decision to lay off employees reflects the broader trend in the industry. While the move may be seen as a necessary step to ensure the long-term viability of the company, the layoffs have undoubtedly impacted the affected employees in a significant way. The future of the transportation industry remains uncertain as it grapples with an unprecedented crisis, but companies like Bounce are likely to emerge stronger from this challenge by adapting to the changing circumstances.

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