WhiteHat Jr. was founded in 2018 by former chess champion and entrepreneur, Karan Bajaj. The platform offers live online coding classes to children aged 6 to 18 years old. WhiteHat Jr. teaches students how to code through structured, age-appropriate programs, covering topics like game development, app development, animations, and much more. The company’s key focus is to enable children to become creators and problem solvers, leveraging technology.
Despite its phenomenal growth, WhiteHat Jr. found itself in the midst of a significant controversy in 2020, when it was accused of aggressive advertising, false claims, and misleading its customers. The backlash resulted in WhiteHat Jr.’s advertisements being pulled off the air, causing significant damage to the company’s reputation.
Since then, WhiteHat Jr. has seemingly bounced back, recording a 3x increase in revenue and increasing its customer base by five times in less than a year. However, the recent layoffs have raised questions about the company’s true financial health and performance.
WhiteHat Jr.’s recent layoffs have come as a shock to many and have sparked widespread concerns among its employees and the wider industry. Following the announcement, a statement from the company said: “We are streamlining resources to focus on our core business areas and further invest in our product and technology to meet evolving customer needs. As part of this process, we have decided to restructure our teams, which has unfortunately led to some roles becoming redundant.”
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